The six-day annual Punakha Dromchoe and Tshechu attracted over 3,300 tourists this year, generating more than Nu 1.6 M in tourist fees for the district. This marks a threefold increase compared to last year, when around 1,100 tourists contributed over Nu 540,000 in revenue.
Held annually in the courtyard of Punakha Dzong, the Punakha Tshechu and Dromchoe are vibrant cultural celebrations that draw not only Bhutanese but also foreign visitors eager to witness age-old traditions in action.
The three-day Dromchoe features a dramatic re-enactment of the Pazaps-the traditional warriors, and their victory against Tibetan invaders. As part of the cultural performances, they perform traditional dances and other historical rituals, showcasing the festival’s deep-rooted significance.
The Dromchoe is followed by the three-day Tshechu, which celebrates the arrival of Zhabdrung Ngawang Namgyal and his spiritual contributions to Bhutan. Traditional mask dances captivate audiences, with many foreign visitors braving the crowded courtyard to witness the spectacle.
The festival is not just a major cultural attraction but also a significant source of revenue. In addition to adult tourists, 42 children attended the week-long event. Adult visitors pay an entry fee of 500 ngultrum per day, while children are charged half the amount.
“We have heard and read about it. That was one of the reasons we wanted to come to Bhutan. It’s a country that I have known for some years that I wanted to visit. So, we are really excited to see in this wonderful dzong behind which will be absolutely fantastic and beautiful,” said Kevin Roberts, a tourist from the United Kingdom.
“It’s incredible. My friend wanted to visit for the festival as part of her birthday gift, so I came along. I really enjoyed the festival, and the people were so friendly. The country is beautiful, and I will definitely be coming back,” said Carolena, a tourist from Germany.
“I’m so happy we had the chance to experience the festival. It’s unlike anything in my country—something so unique. We don’t have festivals like this, nor do we have monks. The colors were what struck me the most. It was such a bright, festive, and enlightening experience,” said Sara, a tourist from Belgium.
Many tourists expressed that their visit to Bhutan was not only a chance to experience its rich traditions but also an opportunity to take back cherished memories of the country’s breathtaking landscapes, warm hospitality, and deep spiritual heritage.
“What stands out the most for me and my son, who’s traveling with me, is the tranquility of Bhutan. The calm, peaceful atmosphere and the respect the Bhutanese people have for their environment is something we will carry back to the UK,” said Kevin Roberts.
Sara said, “The people here are so colorful and beautiful—they radiate positivity. What I love most is their kindness. They genuinely want to see you, to understand you, and to help. They always check in to make sure you’re okay. Their kindness isn’t just a small gesture—it’s sincere and heartfelt.”
The week-long festival concluded yesterday with the mask dance of Guru Tshen-Gye and blessings for the spectators.
The rise in the number of tourists has not only brought international attention to Bhutan but has also created an effect in the local economy with hotels, restaurants, and crafts business in Punakha seeing a boost in business during the festival.
Changa Dorji, Punakha
Edited by Kipchu
